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Mindware heads to Jebel Ali

by Stuart Wilson, Monday 30 June 2008

Middle East distribution house Mindware has finalised its plan to relocate its UAE warehouse facility from Dubai Cargo Village to Jebel Ali by July 6th 2008. Mindware reckons that the move will bring significant advantages, allowing it to leverage logistics capabilities and high-tech communications infrastructure available within Jebel Ali Free Zone (JAFZA).

"Our shift to JAFZA marks an important development for Mindware, as this indicates the tremendous growth we have been witnessing during the past years," said Wissam Hajj, operations manager at Mindware. "Moving closer to our existing and potential clients is part of our growth strategy, which is also centred on acquiring more business partnerships with global companies who are entering the UAE and the region through JAFZA.”

“Most importantly, we are looking forward to utilising JAFZA’s world-class infrastructure that is supported with quality value-added services and incentives to our advantage,” Hajj added.

"Continuous improvement in our distribution services for our clients’ high quality solutions, which in turn aid global industrial investors enhance their business, is the main thrust of our operations,” Hajj continued. “We are positive that our new warehouse facilities in JAFZA will play a major role in delivering better services for their benefit, while opening up more possibilities for us in terms of partnerships with leading global companies.”

Mindware claims that its business growth has been a major factor in its decision to relocate to a larger warehouse facility closer to many of its customers within JAFZA.

As a part of Economic Zones World (EZW), one of the biggest developers of economic zones, logistics and R&D-driven industrial parks, Jafza enjoys a strategic location next to Jebel Ali Port and is a 30-minute drive from the Dubai International Airport.

In addition, new developments at JAFZA, including a new six-lane highway that will help minimise processing time for goods, are designed to make the free zone one of the world’s most efficient sea-air hubs and attract more foreign direct investment (FDI) to the country.

Mindware works across the Middle East including in the UAE, Saudi Arabia, Kuwait, Oman, Qatar, Bahrain, Lebanon, Jordan, Egypt, Cyprus and North Africa. Selling to a network of 2,500 resellers across the MENA region, the company has steadily increased its revenues, posting sales of US$200m in 2007.

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