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DISTREE Russia 2019 begins in Moscow

by Stuart Wilson, Wednesday 29 May 2019

Frederic Simard, Event Director for DISTREE Russia
Frederic Simard, Event Director for DISTREE Russia

The 16th annual DISTREE Russia tech channel hosted buyer event starts today in Moscow. A wide selection of technology brands are represented at this year’s event, holding pre-scheduled one-on-one meetings with more than 200 senior executives and buyers from the country’s leading retailers, e-tailers, marketplaces, resellers, VARs, dealers, service providers and channel partners. DISTREE Russia 2019 takes place at the Areal Hotel, Moscow, running from May 29th to May 31st.

DISTREE Russia 2019 is supported by Dell Technologies Partner Programme as Silver Sponsor, plus Technical Partners Brother and Lenovo, as well as Event Partners GfK and Merlion. Content Partners for DISTREE Russia 2019 include APKIT, CONTEXT and GfK.

Frederic Simard, Event Director for DISTREE Russia, said: “DISTREE Russia will once again gather the leading B2B and B2C channel partners from across Russia for pre-scheduled one-on-one meetings with exhibitors during the event.”

DISTREE Russia allows brands at every stage of business development to accelerate and refine their routes-to-market throughout the vast Russian territory. This year’s event also includes an extensive conference programme of workshops and keynotes, including the return of the ‘GameChangers’ plenary presentation session.

This year’s keynote programme will provide a range of perspectives on development trends in the Russian tech channel ecosystem, with presentations from research house GfK and Dell, plus marketplaces Yandex.Market and A packed schedule of workshops includes breakout sessions from CONTEXT, Dell, Eufy, GfK and Schneider.

DISTREE Russia will also host the ’60 Seconds to Convince Awards’, which gives exhibitors the chance to deliver a one-minute elevator pitch for their latest product or solution to all delegates. The winners of the 60 Seconds to Convince Awards are determined using a live electronic voting process.

Simard added: “We want to thank all of the sponsors, exhibitors, delegates and media partners joining us at this week’s event. We continue to invest in our audience research, ensuring that our hosted buyer invites are targeted at senior executives from Russia’s most influential B2C and B2B channel partners.”

DISTREE Russia 2019 takes place in the luxurious surroundings of the Areal Congress Hotel. Surrounded by green parkland, this conveniently located hotel is situated just 10 miles from Moscow’s ring road.

Simard concluded: “DISTREE Russia’s unique hosted buyer format sets it apart from traditional trade shows. The quality and quantity of the one-on-one meetings that take place is a unique value-add for both exhibitors and channel delegates. We offer a range of support services on-site to ensure we maximise the business benefits for all attendees.”

Vendors, technology suppliers, distributors, resellers, retailers and e-tailers that require more details on DISTREE Russia 2019 can find full event details and contacts at or follow @DISTREE_Russia for event updates.

Channel EMEA is an official Media Partner for DISTREE Russia 2019.

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May, 2021

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