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HOME NEWS Products › Dicker Data adds HDS rights in Australia

Dicker Data adds HDS rights in Australia

by Stuart Wilson, Monday 17 July 2017

Distributor Dicker Data has added Hitachi Data Systems (HDS) to its portfolio in Australia. The new agreement allows resellers to capitalise on HDS’ solutions for midmarket and enterprise customers. Diacker Data has also formed a new enterprise data business unit to focus on the digital transformation and IoT opportunity to resellers in the midmarket and enterprise segment.

The new division will help partners go-to-market with pre-integrated, end-to-end solutions that simplify the complex IT sales cycle and deliver faster and better data management solutions to support digital business outcomes for customers, according to the distributor.

David Dicker, chairman and CEO at Dicker Data, said: “We’re pleased to be announcing our new partnership with HDS. This move further strengthens our portfolio and will provide our midmarket and enterprise customers with yet another alternative solution set.”

Dicker Data is listed on the Australian Stock Exchange and serves a channel customer base of more than 5000 resellers. The distributor’s portfolio includes HP, Microsoft, Lenovo, Toshiba, Samsung and Asus among others.


Channel APAC is an official Media Partner for regional technology and consumer electronics retail channel event DISTREE APAC taking place November 8-10th in Singapore. Vendors, distributors and retailers requiring more information about DISTREE APAC 2017 should contact quoting code DAP17.

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