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Swyx announces record number of partners

by Stuart Wilson, Wednesday 17 August 2016

Unified communications vendor Swyx now claims to be working with a record number of 1,200 partners. The company reckons that more and more resellers are counting on the reliability of its solutions. In the last twelve months the number of active partnerships has increased by 200. Marco Crueger, VP sales at Swyx, said: "We are continuing to grow and expand our partner base, particularly in regions where we have not yet been so strongly represented.”

“The business generated from new potential partners together with our existing channel, remains the future focus of our sales. We are delighted that an increasing number of resellers are choosing to integrate Swyx’s broad product offering within their portfolios,” he added.

“The key reason for this sustained success is the flexibility of our communications solutions and how our products can be adapted to the individual needs of SME customers, not the other way around. This has been proven again and again with every partner that we work with," Crueger continued.

Swyx claims that other reasons for the growth include the extensive technical support offered as well as funding of joint marketing activities, particularly with regard to the much-discussed topics of digitalisation, mobility and remote working.

Swyx operates as a pan-European company via a two-tier distribution model. The Dortmund-based company has dedicated offices in the UK and France and sells not only software solutions in six languages, but also has a range of suitable phones and other hardware devices in its product portfolio.

New SMB Channels event

SMB Channels Middle East, organised by DISTREE Events, will launch in Dubai in May 2017. The new two-day event will bring together 300 executives from the region’s leading resellers of IT solutions focused on serving small and medium businesses (SMBs). More than 60 vendors and value-added distributors (VADs) are set to showcase their solutions and services in the main exhibition area at SMB Channels Middle East.

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