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DISTREE Russia & CIS 2015 to offer deep channel insight

by Stuart Wilson, Friday 19 June 2015

DISTREE Russia & CIS 2015 includes three keynote presentations on Wednesday 24th June - the first day of the event. Dr. Rudi Aunkofer, Global Research Director IT, GfK Retail & Technology, will deliver the opening keynote titled, ‘Growth Points for 2015 and Beyond: Convertibles, Peripherals, Wearables & Internet of Things (IoT)’.

DISTREE Russia & CIS 2015 will take place from the 24th to 26th June, uniting senior executives from the region’s most influential technology and consumer electronics retailers, e-tailers and resellers. The three-day channel event provides vendors, brand owners and distributors with a powerful opportunity to assess current market conditions and devise channel strategies that meet the requirements of local partners. More than 450 delegates are already confirmed to attend this year’s event.

The GfK presentation will provide delegates with a deeper understanding of new waves of technology and how the channel in Russia & CIS can embrace future growth opportunities. GfK is an official Event Partner for DISTREE Russia & CIS 205.

Huawei and Microsoft will also deliver keynotes on the opening day. Semen Rozhkov, Training Development Manager, Huawei Consumer Business Group (BG) will deliver a presentation titled, ‘Future Markets for Mobile Technologies in Russia’. This will be followed by a presentation from Marat Khairulin, Partner Communication Manager at Microsoft Russia, titled ‘Windows 10 - New Business Opportunities’.

In addition to keynote presentations, DISTREE Russia & CIS will also include a series of workshops and vendor-led session focused on a range of channel topics and new technology insights. The line-up of sessions includes:

Acer: Mobile Devices & Wearables

CONTEXT: Distribution in Russia & Europe

GfK: Survive & Expand – 10 Winning Strategies

GfK Insights: Online Transition of Russian Retail

GfK SCM Insights: Navigating the Value Chain

Huawei Consumer BG: Portfolio & Strategy Overview

Microsoft: New Opportunities with Windows Devices

Nvidia Shield: A New Approach for Home & Mobile Entertainment

Smart Home: 50 Innovations from Redmond

The DISTREE Russia & CIS agenda also includes a Strategy Forum hosted by Igor Snytko from Ocean Solutions. This session will focus on major issues impacting the regional market. The session aims to drive greater cooperation and understanding between major channel stakeholders and encourage further channel development and growth within the market.

Huawei is a Platinum Sponsor of this year’s DISTREE Russia & CIS, with Microsoft and Quantum both confirmed as Gold Sponsors, and Mixberry as a Silver Sponsor. Vendors, distributors, retailers, e-tailers, resellers and press wishing to attend DISTREE Russia & CIS 2015, can register their interest HERE

Media Partnership

We are pleased to confirm that Channel EMEA is an official Media Partner for all DISTREE events in 2015, including DISTREE Russia & CIS.

DISTREE Russia & CIS 2015, which takes place from June 24-26th in St. Petersburg, gathers together hundreds of senior executives from the region’s leading ICT & CE e-tailers, retailers, resellers and distributors. Readers requiring more information about DISTREE events in 2015 should contact

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