October 19, 2017

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Airtame appoints EET as European master distributor

Airtame, the developer of a high-performance wireless HDMI stick for enterprises, has selected EET Europarts to become its master distributor for the European region. With almost 25,000 Airtame pre-orders from 98 countries worldwide, the distribution agreement includes fulfilment management throughout the world and a resale distribution partnership for Europe. All existing orders will be fulfilled by EET Europarts according to the existing shipping structure. Read full story

by Stuart Wilson, Thursday 18 June 2015

Hi-Tec wearables to launch in Europe

Global sports brand Hi-Tec has signed an exclusive deal with market entry experts, The Mustard Concept, to launch its new wearable and electronics accessories range throughout Western Europe. As part of its ongoing strategy to license out key categories to complement its core footwear products, Hi-Tec is bringing activity trackers, location beacons and portable power chargers to high street stores, and sports and outdoor retailers across Western Europe. Read full story

by Stuart Wilson, Friday 22 May 2015

Tech Data Europe signs Micron

Tech Data Europe has announced a new Europe-wide distribution agreement with Micron, a manufacturer of memory and semiconductor technologies. This new partnership gives customers across Tech Data’s entire European footprint easy access to Micron’s portfolio of products, including flash memory components, SSDs, and semiconductor systems. Read full story

by Stuart Wilson, Tuesday 19 May 2015

Tech Data Europe extends Logitech distribution deal

Distribution giant Tech Data has extended its channel agreement with accessories vendor Logitech. Tech Data resellers in Germany, Austria, Poland and Czech Republic will now have access to Logitech’s full range of products, building on existing long-standing distribution agreements with Logitech spanning the UK, Netherlands, Belgium, France, Italy, Spain, Portugal, Finland, Sweden, Denmark, Norway and Switzerland. Read full story

by Stuart Wilson, Wednesday 8 April 2015

Launching a brand in Europe

For new brands looking to carve a niche in the European market, getting the channel basics right is essential, according to Stuart Wilson, Editor at Channel EMEA. Read full story

by Stuart Wilson, Wednesday 11 March 2015

Piper eyes fast-growing European smart home market

Icontrol Networks reckons that the European market offers huge potential for Piper, its all-in-one home security and automation device. Latest industry estimates claim that the European smart home market could be worth US$13.81 billion per annum by 2020, with the UK, France, Spain and Italy at the forefront of market growth. Read full story

by Stuart Wilson, Tuesday 10 March 2015

Selling in the R2B blur

Technology sales tracking experts CONTEXT will deliver an update session on Retail-to-Business (R2B) trends in Europe at next week’s DISTREE EMEA channel event in Monaco. The R2B sector consists of retailers selling ICT products, hardware and services to SOHO, micro and small businesses. CONTEXT refers to this market as selling in the blur between consumer and small business. Read full story

by Stuart Wilson, Friday 20 February 2015

Linkase Pro ready to boost signals in Europe

Taiwan’s Absolute Technology will attend this month’s DISTREE EMEA in Monaco to meet buyers and senior executives from the region’s top retailers, e-tailers and distributors. Hundreds of brands are participating at the event, giving vendors the opportunity to strike deals with trade buyers and build channel reach across the region. Absolute Technology will showcase its Linkase Pro, a signal boosting case for iPhones. Read full story

by Stuart Wilson, Friday 13 February 2015

Datech adds MakerBot rights

Datech has struck a deal to distribute MakerBot 3D printing and scanning products in the European countries of Austria, Belgium, Czech Republic, France, Germany, Hungary, Italy, Luxembourg, Netherlands, Poland, Portugal, Romania, Slovakia and Spain. Datech is a VAD unit focused on Autodesk software that is part of distribution giant Tech Data Europe. Datech will exclusively distribute the MakerBot Replicator 3D printer portfolio. Read full story

by Stuart Wilson, Wednesday 14 January 2015

Euronics buyers confirmed for DISTREE EMEA

Euronics, Europe’s largest electrical buying group, is sending more than a dozen senior executives to DISTREE EMEA 2015, which takes place from February 24th to 27th. DISTREE EMEA offers technology and consumer electronics brands a unique opportunity to pre-schedule one-on-one meetings with buyers and senior executives from Europe’s top retailers in one place at one time. Read full story

by Stuart Wilson, Tuesday 13 January 2015

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