November 19, 2017

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DISTREE EMEA 2017 Diamond Award winners announced

The global DISTREE Diamonds award series for consumer technology brands continued at DISTREE EMEA 2017. The recipients of DISTREE Diamond Awards were determined using online voting from distributors and channel partners that participated at this year’s DISTREE EMEA consumer tech channel event in Monaco from February 21st to 24th. Read full story

by Stuart Wilson, Thursday 9 March 2017

ViewSonic teams up with Maverick

ViewSonic, a leading provider of visual solution products, has entered a new UK-wide agreement with AV distribution expert Maverick, following the success of their collaborations in France and Spain. The agreement sees Maverick become an official distributor of ViewSonic’s AV products. Maverick are now offering next day availability on ViewSonic product ranges to its channel partners. Read full story

by Stuart Wilson, Wednesday 8 March 2017

DISTREE EMEA 2017 drives regional channel development

The 15th annual DISTREE Europe, Middle East & Africa (EMEA) consumer tech regional channel event took place last week in Monaco. More than 120 consumer tech brands exhibited at this year’s event, holding pre-scheduled one-on-one meetings with senior executives and buyers from the region’s leading distributors and channel partners. DISTREE EMEA 2017 took place at the Grimaldi Forum, running from February 21st to 24th. Read full story

by Stuart Wilson, Monday 27 February 2017

Arrow named strategic global distributor for Dell EMC

VAD outfit Arrow Electronics has been named to the list of key global distribution partners for Dell EMC’s new integrated partner programme. “The Dell EMC program offers Arrow’s global IT reseller ecosystem great opportunities to deliver enhanced customer value and increased profitability,” said Sean Kerins, president of Arrow’s global enterprise computing solutions business. “Arrow is proud to collaborate with Dell EMC on this new channel programme, which combines the best of the legacy Dell and EMC partner programmes.” Read full story

by Stuart Wilson, Monday 27 February 2017

DISTREE EMEA 2017 begins in Monaco

The 15th annual DISTREE Europe, Middle East & Africa (EMEA) consumer tech regional channel event started yesterday in Monaco. More than 120 consumer tech brands are exhibiting at this year’s event, holding pre-scheduled one-on-one meetings with senior executives and buyers from the region’s leading distributors and channel partners. DISTREE EMEA 2017, which takes place at the Grimaldi Forum, running from February 21st to 24th. Read full story

by Stuart Wilson, Wednesday 22 February 2017

Urban Factory targets new international channels

Multicategory consumer tech brand Urban Factory is exhibiting at this week’s DISTREE EMEA event in Monaco to further accelerate its international channel development plans. Thierry Zeitoun, president at Urban Factory, explained: “DISTREE EMEA is an event where meet many channel professionals from many countries. This year we are focused on increasing the international availability of our products and DISTREE EMEA is an opportunity for us to make our brand known to channel partners from other countries.” Read full story

by Stuart Wilson, Tuesday 21 February 2017

Comet ‘buoyant’ on floating smartphone demand

Comet will showcase ‘the world’s first buoyant smartphone’ at this week’s DISTREE EMEA event in Monaco, bringing distributors from across the region up to speed on the product’s features and technology. Comet has been working on testing and manufacturing processes for the last 12 months and is now ready to build out its routes-to-market. A pre-order campaign resulted in orders from 42 countries and interest from distributors in Europe, Asia and North America. In total, Comet has already secured orders for 500,000 devices, according to the vendor. Read full story

by Stuart Wilson, Monday 20 February 2017

XTOUCH recognises Redington’s role

Consumer electronics brand XTOUCH has named Middle East and Africa distribution giant Redington as its best strategic partner of the year for 2016. XTOUCH recognised Redington for its outstanding contribution it has made towards the growth of XTOUCH brand in the region. Since 2013, the two companies have been working closely to build XTOUCH’s brand in the smartphone market and increase market share. Read full story

by Stuart Wilson, Sunday 19 February 2017

ActiveJet eyes international expansion

Supplies and accessories brand ActiveJet will use DISTREE EMEA as a platform for further international channel expansion. ActiveJet, a brand operated by Polish distribution giant Action, focuses on three product categories: imaging and printing supplies, energy products and accessories. Rafał Ornowski, brand director at ActiveJet, said: “We are a leading brand in Central and Eastern Europe. ActiveJet products are now available in almost all European countries." Read full story

by Stuart Wilson, Sunday 19 February 2017

Game, set and channel match for QLIPP

New smart tech products will take centre stage at this week’s DISTREE EMEA channel event in Monaco. Brands from around the world will hold pre-scheduled meetings with top distributors as they look to launch, build or manage routes-to-market across the region. Singapore-based QLIPP is hoping it will be game, set and channel match for its smart tennis dampener as it looks to recruit new channel partners. Read full story

by Stuart Wilson, Sunday 19 February 2017

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