HOME INTERVIEW: Olivier Chevance, Badgy
With 280-plus top retailer, e-tailer and reseller executives confirmed to attend next week’s DISTREE Russia, the hosted buyer tech channel event offers a powerful business platform for tech brands at every stage of channel development. The team from plastic card printer Badgy will be in Moscow next week to hold pre-scheduled one-on-one meetings with partners from across Russia. Channel EMEA caught up with Olivier Chevance, EMEA sales manager for the Badgy range at Evolis, to find out more about the company’s plans for the Russian market.
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Exertis focuses on projector opportunity
Distributor Exertis has announced the availability of Epson projectors from Exertis Medium, its Pro AV division. Epson is offering a range of products from compact entry level units to home theatre projectors and solutions for small business, public sector and corporates. Ian Aitken, Exertis Medium director, said: “With laser projection experiencing significant growth within traditional projection markets and across a wide range of vertical applications, due to the screen size being fully scalable to whatever environment they are being used for, it presents a great opportunity for our customers.”
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Badgy confirms Ingram Micro distribution deal
Ingram Micro, a leading global technology distributor, and Evolis, a leader in plastic card personalisation systems, have confirmed a new distribution agreement. Ingram Micro has started distributing Badgy card printers to its broad reseller network across EMEA. Badgy is an all-in-one solution allowing the end-user to create and print personalised plastic cards within a few minutes.
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Monitor brand AOC has appointed Prime Technology as an authorised distributor for its range of AOC AGON and G-series of gaming monitors in Middle East. The Middle East gaming market has been growing at a brisk pace, growing 25% in 2017 according to research company Newzoo, making it one of the fastest growing gaming markets in the world.
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Avaya appoints UK channel lead
Avaya has appointed Alison Hastings as UK channel lead. Reporting to Steve Joyner, European channel lead at Avaya, Hastings is responsible for maximising the value Avaya brings to its UK partner community, increasing portfolio adoption and growing Avaya’s channel business in the UK. The appointment comes as Avaya shares a renewed strategy to provide increased value to partners and customers and to invest further in its capabilities to anticipate and adapt to the dynamic needs of the channel.
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Mobile device vendor HMD Global - the home of Nokia phones - has raised an additional US$100m from multiple investors to scale business operations and fund the company’s growth in its second year. In 2018, the company plans to aggressively expand its portfolio of Nokia smartphones and double down on expanding channel reach in strategic markets.
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Kaspersky breaks 1000 MSP barrier
Launched in April 2017, Kaspersky Lab’s dedicated managed service provider (MSP) partner programme has reached 1000 registered partners. Cybersecurity is a fast-growing part of a service provider’s offering and this landmark indicates a continued and strong focus on endpoint protection services in the industry. In total, 95% of Kaspersky’s MSP partners are in Europe.
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Mobileistic to participate at DISTREE Russia 2018
Mobileistic has confirmed its participation at the upcoming DISTREE Russia hosted buyer tech channel event. Mobileistic is one of the largest direct distributors for OEM accessory brands in the US market and has two in-house brands: ‘Impact Gel’ and ‘mworks!’. During DISTREE Russia 2018, senior executives from Mobileistic will hold pre-scheduled one-on-one meetings with top retailers, e-tailers and online marketplaces from across the vast Russian market.
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Jays strikes distribution deal with Aqipa
Swedish audio brand Jays Group has partnered with distributor Aqipa, one of the leading retailers of consumer electronics and related accessories in the DACH region. The agreement covers Jays’ current and future product range including a dozen SKUs from the a-JAYS, u-JAYS and upcoming products. Aqipa’s experience as a consumer electronic retail specialist stretches back over 25 years. Aqipa focuses on the distribution and marketing of premium accessory products in the consumer electronics sector.
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Xiaomi and ABC Data open Mi Store in Warsaw
Global tech brand Xiaomi, in cooperation with its local distribution partner ABC Data, has opened an authorised Mi Store in the Arkadia shopping centre in Warsaw, Poland. On the first day of its operation, the shop was visited by 2800 customers. On 12th May the Warsaw Mi Store, along with Polish online shop Mi-home.pl sold almost 1000 Xiaomi devices.
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