HOME INTERVIEW: Emmanuel Le Cottier, Lexibook
Leisure electronics company Lexibook is ready to make its mark in Russia. Lexibook, which designs and markets a wide range of products under multiple brand licences, is participating at DISTREE Russia 2017 on 21-23rd June 2017 in Moscow. The event will give Lexibook access to top executioves from Russia’s leading e-tailers, retailers and distributors. Channel EMEA caught up with Emmanuel Le Cottier, general manager at Lexibook, to get the inside track on the company’s plans.
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Ixia and Arrow expand relationship to EMEA
Ixia, a provider of network testing, visibility, and security solutions, has expanded its current relationship with Arrow Electronics, the global distributor of products, services, and solutions, enabling Arrow to distribute the full portfolio of Ixia solutions in EMEA, in addition to North and Latin America.
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Nuvias bags WatchGuard channel accolade
VAD outfit Nuvias (incorporating Wick Hill) has won the WatchGuard distributor of the year 2017 award for Germany. This is the second WatchGuard distributor of the year award that Nuvias has won in 2017, having already taken the distributor of the year award for the UK.
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Dojo by BullGuard offers smart device security
Consumer cybersecurity company BullGuard has announced the official launch of Dojo by BullGuard, a smart home cybersecurity solution. The company claims that Dojo is an enterprise-grade, network security service for the smart home. Dojo by BullGuard is built to protect IoT devices including. smart alarms, thermostats, baby monitors, smart appliances, lighting, locks and more.
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Tech Data extends Dell EMC partnership
Distribution giant Tech Data has announced that its technology solutions business, formerly a division of Avnet and now part of Tech Data, has signed a new distribution agreement with Dell EMC in Hungary, Romania, Slovakia and Turkey. Tech Data will provide channel partners in the four countries with access to solutions across the complete enterprise Dell EMC portfolio, including servers, storage, cloud computing solutions and converged infrastructure technologies, to meet the needs of its small, mid-sized and enterprise customers.
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SonicWall recruits Berg for European channel role
Security solutions vendor SonicWall has recruited Michael Berg as senior director of channel sales with a focus on Europe. As the latest addition to SonicWall’s worldwide sales and channel team, Berg will attempt to enhance the company’s strong relationships with the European channel and enable SonicWall to deepen its relationships with distributors.
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InnJoo scores with Espanyol sponsorship
Fast-growing smartphone brand InnJoo has agreed to sponsor Spanish football club RCD Espanyol de Barcelona. InnJoo’s logo is displayed on the back of the first team’s shirt. Dubai-based InnJoo was established in 2014 and since then has seen its products purchased by millions of consumers across 30 countries including the UAE, Saudi Arabia, Egypt, Nigeria, Spain, Portugal and Italy among others.
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Asia-based gaming laptop brand Thunderobot hopes to make its mark in Europe. The company is introducing the ST-PLUS laptop, its best-selling international product, in European markets. Carlos Patón, product manager in Europe for Thunderobot, said: “Our product is designed in detail by gamers for gamers, players who know very well what they need in terms of hardware and accessories. Born for gaming, born for gamers - this is our DNA.”
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CACTUS confirmed for DISTREE Russia 2017
CACTUS is a fast-growing brand that aims to set new standards for market-compatible printing consumables and accessories. CACTUS is participating at DISTREE Russia 2017, giving the company the opportunity to meet buyers and senior executives from the country’s top distributors, resellers and retailers. Roman Samoylov CEO at CACTUS, said: “We first participated in DISTREE Russia back in 2015 and the experience has been highly successful
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DISTREE Diamond Award winners selected by Middle East’s consumer tech retailers and e-tailers
The 3rd annual Middle East DISTREE Diamond Awards took place on May 9th in Dubai, in conjunction with regional consumer tech channel event DISTREE Middle East 2017. During the event, senior executives from consumer tech retailers and e-tailers were asked to assess all exhibitors on a range of factors including product portfolio, product roadmap, channel programme, business potential, go-to-market strategy, presentations and the quality of meetings and interaction at DISTREE Middle East 2017.
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