HOME iBRIT signs retail agreement with Carrefour UAE
iBRIT has announced a regional retail agreement with leading Middle East consumer tech retailer Carrefour. The agreement sees hypermarket chain Carrefour stock iBRIT smartphones and paves the way for further expansion and increased market share for the vendor. iBRIT is a premium smart devices brand that develops innovative products which are elegantly designed with the latest technology and superior components. iBRIT is incorporated in London, UK, and has its sales and marketing headquarters in Dubai, supported by regional offices in Shenzhen and Istanbul.
Read full story
Dutch investment company Egeria has acquired digital lifestyle accessories brand Trust for an undisclosed sum. Egeria focuses on medium-sized Dutch companies and companies with a Dutch connection. Egeria’s investments target healthy companies with an enterprise value between €50m (US$60m) and €350m (US$419m). Trust was founded by Michel Perridon in 1983 and has become a leading producer of consumer electronics.
Read full story
Arrow Electronics adds Tenable rights across EMEA
Arrow Electronics has announced an EMEA distribution agreement with Tenable to distribute the company’s cybersecurity products. In 2017, Tenable launched Tenable.io, the first cyber exposure platform to provide visibility into any asset on any computing platform, including public cloud environments, and purpose-built applications for vulnerability management, container security and web application scanning.
Read full story
Nuvias adds pan-European rights for FireEye
Nuvias, the fast-growing VAD, has signed a pan-European distribution agreement with FireEye, the intelligence-led security company. Nuvias will aim to play a key role in driving further adoption of the FireEye product portfolio. The agreement is initially focused on markets in the UK and Ireland, Germany, Switzerland, Austria, France and the Netherlands. It will eventually cover the whole of Europe. FireEye is a major addition to the growing Nuvias security practice.
Read full story
Ring boosts channel reach with X-cite in Kuwait
Smart doorbell brand Ring has announced a partnership agreement with X-cite by Alghanim Electronics, Kuwait’s largest electronic retailer, to distribute Ring’s easy-to-use security devices. This partnership will help Ring expand its reach across the Kuwait market, offering security products and services.
Read full story
iLife strengthens Lulu partnership
Mobile device and accessories brand iLife Digital claims that its Middle East relationship with retailer Lulu is delivering impressive results for the company. Anees Mian, operations director at iLife Digital Technology, said: “We are seeing highest [levels of] device ownership, reflecting a change in consumer demand for premium yet affordable products. Lulu is a trusted retail chain across the Middle East and we are glad to partner with them, helping us expand our reach in the region.”
Read full story
Keenetic confirmed as Silver Sponsor for DISTREE Russia
Innovative networking brand Keenetic will participate as a Silver Sponsor at the 15th annual DISTREE Russia channel event, which takes place in Moscow from May 30th to June 1st. DISTREE Russia is the country’s premier hosted buyer tech channel event, providing exhibitors with a powerful opportunity to pre-schedule one-on-one meetings with senior executives from both the B2B and B2C channels. Channel EMEA caught up with Ilya Ponomarev, general manager at Keenetic, to find out more about the company’s plans for the event.
Read full story
Tech Data brings Hauppauge to UK
Distributor Tech Data is bringing Hauppauge’s mySmarthome voice-activated plugs and bulbs to the UK market for the first time. Available exclusively from Tech Data, the mySmarthome devices allow home users to control their lighting with voice commands via Amazon Alexa or Google Assistant. They work with any Wi-Fi router without the need for a separate hub or paid subscription service.
Read full story
INTERVIEW: Dmitriy Akinshin, TOTOLINK
Networking vendor TOTOLINK will showcase its innovative portfolio to channel partners at DISTREE Russia 2018. The country’s leading hosted buyer event for tech channels will give TOTOLINK the perfect platform to raise brand awareness and build new routes-to-market. Channel EMEA caught up with Dmitriy Akinshin, general manager at TOTOLINK Russia, to learn more about the company’s plans and objectives.
Read full story
Tech Data goes pan-European with Panduit
Tech Data has announced a pan-European distribution agreement with Panduit, a global provider of network infrastructure solutions, building upon its existing agreement with Panduit covering the USA. With this partnership, Tech Data claims that it is reinforcing its commitment to fill the gap between IT and operational technology. Panduit’s Internet of Things (IoT) offering incorporates the physical infrastructure required to build a complete solution for smart manufacturing, enabling customers to deploy end-to-end IoT solutions, including wireless sensors at the edge, on-premise or cloud infrastructure, and data aggregation and analytics.
Read full story
