Logicom Dubai adds HP printing rights
Distributor Logicom Dubai has extended its HP rights to include printing products including inkjets, laser printers and large format printers (LFPs) in the UAE, GCC and Iraq. Logicom will attempt to increase its presence in the regional retail channel with the latest addition to its portfolio. Senior executives from the Middle East’s leading ICT retailers will gather in Abu Dhabi later this month for the annual DISTREE Middle East channel event.
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Middle East sales events: what vendors really think
This year’s DISTREE Middle East will unite vendors, distributors and retailers involved in the region’s ICT and consumer electronics (CE) channel for a series of discussions and workshops. The proliferation of special sales events – especially in the UAE market – will be one major topic. With Gitex Shopper happening twice a year, the launch of Abu Dhabi Electronics Shopper (ADES) and national sales events increasing across the region, one critical question looms large: does the channel actually benefit from these events? Channel EMEA set out to discover what vendors really think.
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Theatro brings HDMI solutions to life
Middle East VAD outfit Theatro will showcase the latest HDMI audio-visual solutions at DISTREE Middle East 2013, which takes place in Abu Dhabi on May 21st to 23rd. With senior buyers from the top retailers in the Middle East attending the three-day event, Theatro will look to build new routes-to-market and extend its channel reach across the region. DISTREE Middle East allows Theatro to pre-schedule a series of one-on-one meetings with companies that meet its precise business development needs.
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Energy Sistem targets Middle East markets
Energy Sistem will attend next month’s DISTREE Middle East as part of its ongoing internationalisation strategy. Energy Sistem, which offers a portfolio of ICT and consumer electronics (CE) products, will use the region’s premier annual retail channel event to meet senior buyers from across the region. DISTREE Middle East, which takes place from May 21st to 23rd in Abu Dhabi, allows vendors to pre-schedule one-on-one meetings with executives from top retailers in the Middle East, Africa and CIS in one place at one time.
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Intex confirmed for DISTREE Middle East
IT and consumer electronics (CE) brand Intex Technologies will showcase its wide portfolio of products to the top retailers from across the Middle East, Africa and CIS next month. Representatives from Intex will join hundreds of senior vendor executives participating at DISTREE Middle East, which takes place from May 21st to 23rd in Abu Dhabi, UAE. With senior buyers from hundreds of the region’s top retailers attending, DISTREE Middle East offers the ultimate business platform for brands looking to manage, build or launch new routes-to-market across the region.
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Axtrom eyes retail channel expansion
Computer peripherals, accessories and tablet PC brand Axtrom will participate in DISTREE Middle East 2013 next month as it looks to expand its regional retail channel coverage. Mohamed Samy, business development director at Axtrom, said: “DISTREE Middle East is the perfect forum for us to meet potential distributors, resellers and retailers. Our main reasons for attending the event are to increase our brand exposure, expand our retail network, demonstrate our products and highlight their difference from other competitive brands.”
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DISTREE Events opens new Asia office
DISTREE Events has expanded its international presence, opening a new office in Taipei to meet increased demand from local ICT and consumer electronics (CE) brands for its services. DISTREE Events provides global channel development services, assisting companies to launch, build or manage routes-to-market in fast-growing markets around the world.
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DISTREE Middle East to host expanded ‘Middle East Retail Academy: 2013 Awards’
The ‘Middle East Retail Academy (MERA): 2013 Awards’ will be held in conjunction with DISTREE Middle East in Abu Dhabi on May 22nd. Established in 2008, the annual MERA Awards recognise excellence in the volume ICT and consumer electronics (CE) channel, with specific award categories for vendors, distributors and retailers.
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Elko extends Kingston rights in Russia
Distributor Elko Group has expanded its agreement with memory vendor Kingston and added the vendor’s solid state drives (SSDs) to its portfolio in Russia. Elko has distributed a wide range of Kingston products in the Baltic States since 2009. The company picked up Russian distribution rights for Kingston ValueRam in July 2012 and this agreement has now been extended to include SSDs.
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Printing solutions vendor Epson has opened its first Saudi Arabian office as the company looks to expand its operations and channel reach in the Kingdom. The new office is located in Riyadh’s Al Olayya Street. Hiromi Taba, president of Epson Europe, said: "The Saudi Arabian market is vital to Epson’s ambitious expansion goals in the Middle East, and being the biggest market in the region it was imperative that we have a strong presence in the Kingdom.”
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