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HOME REGIONS Russia & CIS › Elko starts Wexler sales

Elko starts Wexler sales

by Stuart Wilson, Thursday 1 November 2012

Distributor Elko Group has started delivering Wexler electronic books and tablet PCs to its channel customer base. Elko signed a Russian distribution deal with Wexler, one of the largest stores of electronic content and the first electronic publishing house in the Russian Federation. Wexler has worked closely with various vendors including Intel, Microsoft, LG, Nvidia, AMD, Foxconn and others to develop its products, which are all certified according to international standards.

“Elko is expanding the range of products offered to its partners by keeping in line with the market. The digital personal device segment is growing and Wexler is one of the leaders in this segment. That is why we are sure that our cooperation will prove successful and will, in turn, allow our partners to increase their assortment and experience advantages that come from working with Elko,” said Baiba Indāne, Elko branded product group leader.

Leo Prozument, managing director at Wexler, said: “Today our company is the leader in the electronic book market with a share of 35% as per results of 2011, and an active player in the tablet PC market. Signing the distribution agreement with the Elko will allow us to expand our sales channels and strengthen our position in Russia even further.”

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