Kemp makes Brazil move
by Stuart Wilson, Friday 13 July 2012
Kemp Technologies, a provider of hardware and software-based server and website load balancing solutions, is looking to build up its presence in the Brazilian market. Operating initially through a few value-added partners, Kemp is now structuring its channel programme and developing its marketing and sales expansion plan for Brazil.
, both over the internet and private networks. Kemp is keen to invest in Brazil with a special focus on meeting the needs of SMB customers.
Kat Silberstein, Kemp business development director for Latin America, said: "[Kemp] grew more than 130% in 2011, and almost 240% in Europe. We are optimistic in relation to Brazil’s potential in 2012."
At the start of this year Kemp received a capital injection of US$16 million from an investor group including Edison Ventures, Kennet Partners and Orix. These funds will drive the company’s technical and commercial development in European and Latin American markets.
Kempis already searching for new partners and a strong distributor in Brazil to increase its sales reach.
"We are looking for partners with a VAR profile - resellers that offer added services to the solutions. This also includes integrators, server vendors, datacentre providers, network integrators and web service providers,” explained Silberstein.
In Latin America, Kemp has subsidiaries in Ecuador, Guatemala and now Brazil.
DISTREE Latin America
The 2nd annual DISTREE Latin America takes place on September 11-13th 2012 in Buenos Aires, Argentina. DISTREE Events expanded into the Latin American market in 2011, driven by demand from ICT and consumer electronics (CE) vendors for a regional channel development platform. DISTREE Latin America offers easy access to major buyers from across this vast region in one place at one time. www.distree-latam.com
DISTREE Latin America offers vendors a powerful and cost-effective platform to meet senior executives from major distributors and retailers from across this vast continent, accelerating channel development for all attendees. Follow DISTREE Latin America updates on Twitter www.twitter.com/DISTREE_LatAm
Vendors, distributors and retailers interested in attending DISTREE Latin America should contact email@example.com quoting code DLA12.