HOME Strong consumer electronics sales in Argentina
by Stuart Wilson, Monday 9 July 2012
Research house GfK’s latest analysis of the ICT, telecoms and consumer electronics market in Argentina indicates that the total market value grew 7.3% year-on-year in the first quarter of 2012 to hit US$1.79 billion, driven by growth in multiple product segments including consumer electronics and telecoms, plus office kit and consumables. GfK is an official partner at regional channel event DISTREE Latin America, which takes place this September.
GfK’s research measures the size of what it terms the ‘technical consumer goods’ market, which includes the following product categories: consumer electronics; photo; major domestic appliances; small domestic appliances; IT; telecoms, office equipment and consumables.
The first quarter figures from GfK showed solid year-on-year growth in the consumer electronics space, with revenues up 15% at US$512.4m. Telecoms sales were up 18.9% year-on-year at US$346.9m while revenues from major domestic appliances climbed 21.7% to US$399.5m.
The market witnessed a single digit percentage decline in the IT market as import restrictions impacted sales through the Argentinian channel. The IT sector was worth US$358.4m in the first quarter of 2012, according to GfK.
DISTREE Latin America
The 2nd annual DISTREE Latin America takes place on September 11-13th 2012 in Buenos Aires, Argentina. DISTREE Events expanded into the Latin American market in 2011, driven by demand from ICT and consumer electronics (CE) vendors for a regional channel development platform. DISTREE Latin America offers easy access to major buyers from across this vast region in one place at one time. www.distree-latam.com
DISTREE Latin America offers vendors a powerful and cost-effective platform to meet senior executives from major distributors and retailers from across this vast continent, accelerating channel development for all attendees. Follow DISTREE Latin America updates on Twitter www.twitter.com/DISTREE_LatAm
Vendors, distributors and retailers interested in attending DISTREE Latin America should contact tawfik@distreevents.com quoting code DLA12.
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