Asbis adds Acer rights in Saudi Arabia
by Stuart Wilson, Wednesday 23 May 2012
Emerging markets distributor Asbis has extended its Middle East rights, adding Acer to its portfolio in Saudi Arabia. Under the terms of the agreement Asbis will push Acer’s full product portfolio in the Kingdom and will attempt on increase the vendor’s presence in the country’s retail channel.
“Acer is a leading brand in the notebook and PC space and the company is delighted to have tied this deal as these solutions will offer broader opportunities for retailers and resellers in Saudi Arabia,” said Hesham Tantawi, Asbis VP for the Middle East, Turkey and Africa (META) region.
“Asbis is looking forward to strengthen its presence in the Kingdom and it is vital that the company partners with vendors that have been growing in the Middle East rapidly,” he added.
Saudi Arabia is an extension of the Acer distribution rights that Asbis already holds. The distributor also holds Acer rights in Belarus, Ukraine, Kazakhstan, Armenia, Bulgaria, Croatia, Serbia, Slovenia, and the Kaliningrad region of the Russian Federation.
Asbis operates its own subsidiaries in 29 countries and has more than 1,240 employees and 26,000 active customers spanning 85 countries worldwide. Asbis sales hit US$1.48 billion in 2011.
DISTREE Middle East 2013
DISTREE Middle East is the ultimate professional networking event for senior executives from the consumer electronics, digital device and ICT products retail channel in the Middle East region. DISTREE Middle East is a focused event for retail executives based on the successful concept of bringing high-level buyers from emerging markets into productive contact with vendors.
DISTREE Middle East 2012 attracted more than 580 senior executives from the region’s consumer electronics, digital device and ICT products retail channel. These included the powerful buyers and decision makers responsible for product selection for the retailers they represent.
Not only is DISTREE Middle East a powerful business platform, it is also an annual networking function allowing vendors to meet face-to-face with both existing and potential new retail partners from across the Middle East, plus North Africa and the CIS region.
DISTREE Middle East 2013 will take place from 14-17th May - put it in your calendar now. For more information and to secure your place at the region’s number one retail channel event, contact firstname.lastname@example.org quoting code DME13.
For retail executives, attending DISTREE Middle East is time well spent. In just three days you can hold dozens of face-to-face meetings with existing and potential new vendors, meet with your peers from across the region, find out more about the latest industry trends and market data. All this at one exclusive event: DISTREE Middle East - the ‘must-attend’ event for vendors and retailers associated with the region’s consumer electronics, digital device and ICT products channel. www.distree-me.com