3Q targets Latin America
by Stuart Wilson, Monday 15 August 2011
3Q is ready to make its mark in the Latin American channel in 2011. 3Q, which offers a range of products including external hard drives, optical drives and accessories, reckons that its attractive prices and distinctive designs will be a success in Latin America. The team from 3Q is attending next month’s DISTREE Latin America to meet senior executives from the region’s top distributors and retailers.
Qing Zhang, sales director at 3Q, said: “We are attending DISTREE Latin America to identify distribution partners, promote the brand and study the market conditions through direct communication with potential channel customers.”
3Q hopes to sign up wholesale distribution partners capable of covering the Latin American market. During DISTREE Latin America, 3Q will have the opportunity to arrange pre-scheduled one-on-one meetings with target partners based on assessment of company profiles before the event.
3Q reckons that it can deliver competitive prices on its products and is also ready and willing to support partners in terms of building an effective go-to-market strategy. As well as signing regional distribution partners, 3Q also plans to take advantage of local assembly plants within Latin America.
Zhang added: “We use various marketing activities to support partners including advertising in mass media, focused promotion of certain products available through retail and public relations campaigns.”
“Potential partners should understand the mobility and flexibility of the terms offered by 3Q and also our loyalty to partners at all levels,” concluded Zhang.
DISTREE Latin America
DISTREE Events is expanding into the Latin American market in 2011, driven by demand from ICT and consumer electronics (CE) vendors for a regional channel development platform. DISTREE Latin America will offer easy access to major buyers from across this vast region in one place at one time. www.distree-latam.com
The inaugural DISTREE Latin America will take place at the Jequitimar Sofitel in Guaruja, Brazil, from September 13th to 15th 2011. Read more details here.
DISTREE Latin America offers vendors a powerful and cost-effective platform to meet senior executives from major distributors and retailers from across this vast continent, accelerating channel development for all attendees. Follow DISTREE Latin America updates on Twitter www.twitter.com/DISTREE_LatAm
Companies interested in participating as exhibitors at the inaugural DISTREE Latin America, please contact email@example.com quoting code LATAM11
Channel Partner Enquiries
For distributors, resellers and retailers interested in registering as delegates for DISTREE Latin America 2011, please contact firstname.lastname@example.org quoting code LATAM11