December 11, 2019

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ALSO acquires Solytron

by Stuart Wilson, Monday 15 April 2019

Gustavo Möller-Hergt, CEO at ALSO Holding AG
Gustavo Möller-Hergt, CEO at ALSO Holding AG

Distribution giant ALSO has continued its acquisition spree, snapping up Bulgaria-based Solytron. With 120 employees, annual sales of US$124m and a market share of more than 30%, Solytron is positioned as one of the leading IT distributors in Bulgaria. Solytron represents more than 50 brands and also provides service, consulting and training.

Gustavo Möller-Hergt, CEO at ALSO Holding AG, said: “Solytron Bulgaria with a market share of over 30% and continuous growth for the past six years is one of the largest and most successful distributors in Bulgaria. With the acquisition we have sent a further strong signal of our aim to expand in Eastern Europe.“

“As a solution distributor, however, the company provides not only hardware and software but also first-rate service competence. Solytron thereby underpins at the same time our claim to become the leading full service provider to the channel across Europe,” he added.

Since 2015 Bulgaria has been one of Europe’s growth rate champions and with its robust growth is well on the way to further reducing economic disparity between it and the other EU member-states.

ALSO gains from the acquisition, which is subject to the usual regulatory approval, another strong foothold in the growing Eastern European market On the completion of its recent acquisitions of Solytron and ABC Data, ALSO will be represented in nearly all East European markets except Russia. The market volume that can be addressed in these countries amounts to around US$34 billion per annum.

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December, 2019

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