September 19, 2018

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i-Life signs Prime Distribution in Qatar

by Stuart Wilson, Wednesday 15 August 2018

i-Life signs Prime Distribution in Qatar
i-Life signs Prime Distribution in Qatar

US-based i-Life Digital Technology has signed Prime Distribution Trading Company – a subsidiary of Ali Bin Ali Holding – as its distribution partner in Qatar. i-Life is a fast-growing PC and device company in the region with presence across 45 countries spanning the Middle East, Turkey, Africa, CIS, India, Bangladesh and Nepal.

Deepak Bhatia, i-Life’s global director for sales and marketing, said: “Prime Distribution’s unparalleled reach makes it a natural choice for Qatar market. We are happy to partner with ABA Holding to continue bringing world-class yet affordable products for consumers across Qatar. We constantly innovate to pack premium features and style without compromising on quality and affordability. It is our mission to develop innovative products that enhance people’s lives.”

Mohammad Imran, Prime Distribution’s general manager, said: “We are excited to partner with i-Life for its range of budget-smart devices exclusively for the Qatar market. We are confident that i-Life’s product proposition coupled with Prime Distribution’s unique capabilities to provide the widest range of products seamlessly across the market will go a long way. i-Life with its range of affordable products will cater to the demands of the consumer and thereby, grow the market.”

i-Life has strengthened its position in the ultra slim notebook and tablets category. The company aims to address the needs of first time buyers, students and price-conscious consumers across the region with its range of tablet PCs, ultra slim notebooks, all-in-one PCs, smartphones and smart watches.

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