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Econocom strikes Microsoft HoloLens deal

by Stuart Wilson, Friday 24 November 2017

Econocom has struck a deal to distribute Microsoft HoloLens in France, the UK, Belgium, Spain, Ireland, Italy and Luxembourg.

Econocom’s distribution, services and financing experience will aim to boost widespread deployment of Microsoft’s mixed reality solution for the digital transformation of companies and industries.

“Mixed reality is still in its early stages but already it’s poised to revolutionise a number of uses in the professional world. Joining forces with Microsoft, who are precursors of this technology, will enable us to help our clients keep right up to date with these new uses,” said Bruno Grossi, executive director of Econocom.

Alain Bernard, director of Microsoft France’s partner division, said: “We’re thrilled to team up with Econocom, a historic Microsoft partner, who’ll be in charge of accelerating HoloLens distribution in Europe in response to a growing demand from customers looking to transform their organisation through innovation.”

Since it was launched in 2015, Microsoft HoloLens has provided a new working environment for users with the possibility to deploy scenarios for a wide range of professions, both new ones and those that are undergoing a transformation: from remote assistance to training, maintenance to customer care, and creation to design. The global mixed reality market is expected to reach US$6.86 billion by 2024, according to a report by Grand View Research.

Econocom was also chosen for its ability to offer financing solutions such as subscriptions or pay-per-use. This expertise will speed up HoloLens adoption, which was previously only available from the Microsoft Store, by offering companies turnkey solutions to match their needs and address their digital transformation challenges.

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