November 17, 2017

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HOME REGIONS EMEA › Panasonic signs pan-EMEA deal with Nuvias

Panasonic signs pan-EMEA deal with Nuvias

by Stuart Wilson, Wednesday 5 July 2017

Raphael Studer, European partner account manager for SIP products at Panasonic System Communications Europe
Raphael Studer, European partner account manager for SIP products at Panasonic System Communications Europe

Panasonic Business has appointed Nuvias as its first pan-EMEA distributor for its range of business IP phone handsets. The initial roll-out will focus on established markets for Nuvias, including the UK, Benelux, Germany and France, along with Southern Europe and the Nordics. Nuvias will act as a high value distributor for the full range of Panasonic IP handsets. This comprises desktop phones, and both single cell and multi-cell DECT solutions, for use within cloud-based UC environments, including BroadSoft.

“As a full end-to-end unified communications solution provider, backed up with the technical skills and experience to support service providers and resellers, Nuvias adds an exciting new dimension to our distribution across EMEA,” said Raphael Studer, European partner account manager for SIP products at Panasonic System Communications Europe. “The Nuvias unified communications (UC) practice will be able to replicate its well-proven and successful model to drive sales through both existing and new channel partners.”

Steve Harris, EVP UC for Nuvias, said: “Panasonic is a great brand to add to our growing portfolio of high quality products and further strengthens our UC proposition across EMEA, particularly around the increasingly popular range of solutions from BroadSoft.”

Harris added: “As we continue to focus on enhancing customer experience, this distribution agreement enables our channel partners to choose from a wide selection of UC end-points with user-friendly functionality. Panasonic offers everything you would expect from an established, global communications solutions provider and we look forward to working with them.”

Panasonic is one of a number of UC vendors taking advantage of Nuvias’ growing UC capability to increase EMEA sales. Nuvias’ drive to expand its UC practice also aims to help existing and new reseller and integrator channel partners across EMEA benefit from the opportunities presented by the rapidly expanding UC market.

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