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Yosemite extends European channel reach

by Stuart Wilson, Tuesday 3 June 2008

Yosemite Technologies has cranked up its channel to market in Europe with a bevy of new distribution agreements. Yosemite, a global provider of data protection software solutions, has signed up Adagio Technologies, Northamber and Virtual Subsidiary, boosting the distribution of its backup solutions for SMBs. The new distribution deals will not affect Yosemite’s existing channel relationships in Europe.

Adagio Technologies focuses on continuous data management, backup and high availability solutions covering Germany, Austria, Switzerland and Italy. Founded by former Symantec, CommVault and EMC Legato employees, Adagio has bags of experience in the storage market.

"It is important for us to expand our product offering to include only best-of-breed solutions specifically addressing the SMB market," said Hans Braun, Adagio sales manager. "With customer demand for innovative solutions on the rise, Yosemite Technologies and their Yosemite Backup solution will play a key part in serving our clients through award-winning products."

Under the terms of the deal with Northamber, the new channel partner will distribute all of Yosemite’s products from its traditional Yosemite Backup solutions for servers to its new market leading FileKeeper Professional suite for continuous laptop and PC data protection. Yosemite is providing full product and sales training to Northamber’s sales team in order to roll out the solutions to its network of resellers.

“Yosemite’s strong backup solutions will enable us to drive new revenues and deliver greater choice to our business customers with storage needs," stated Jared Cary, product channels director at Northamber. "Yosemite’s products allow us to offer a complete solution from the core to the edge of a company’s network using Yosemite FileKeeper laptop and desktop continuous data protection software and the server based Yosemite Backup suite of products.”

Yosemite has also partnered with Virtual Subsidiary, a company in the UK that operates a value-add distribution business.

"Yosemite FileKeeper has sparked a high level of interest from our traditional customer base and with some new partners we are working with," said Rob Oliphant, president and CEO at Virtual Subsidiary. "We are very excited about the opportunities that we see opening up."

George Symons, CEO of Yosemite, said: "The excellent teams in place at our new partners make them the right match as Yosemite Technologies’ expands its presence in EMEA. These partnerships will build on our base in these national markets and provide significant value in the SMB and enterprise markets. Yosemite Backup, with is new Unlimited Server product, will be very appealing to our new distributors’ SMB partners. Additionally, the distributors will provide a great launch pad for Yosemite’s new award winning FileKeeper product line, which provides continuous data protection for laptops and desktops.”

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