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HOME REGIONS Latin America › TecTotal targets increased consumer services reach

TecTotal targets increased consumer services reach

by Stuart Wilson, Monday 20 October 2014

This week’s DISTREE Brazil & Latin America channel event will also feature a range of companies offering value-added services for retailers. One such company is TecTotal, a leading provider of technical support, installation, configuration and customisation services for technology and electronics products. The company will use the event to meet partners that can help drive consumer awareness of TecTotal’s service offerings and open up new routes-to-market.

Divania Oliveira, sales and marketing director at TecTotal, said: “DISTREE Brazil & Latin America is an opportunity to showcase TecTotal to future partners and introduce our service portfolio for the consumer market. Our goal is to have productive meetings where we will present our competitive edge, make new contacts and generate concrete opportunities to grow our business.”

DISTREE Brazil & Latin America will allow TecTotal the chance to meet leading retailers, distributors and vendors, creating new channel opportunities to promote the company’s consumer services to end users across the region.

“Our services cover a vast array of products including home office products such as notebooks, PCs, routers and printers, plus mobile devices such as smartphones and tablets. TecTotal also provides consumer services and support related to security software, audio and video devices, plus white goods.,” added Oliveira.

TecTotal continues to drive double digit year-on-year percentage sales growth with top-selling services including helpdesk services for mobiles. The company can also offer antitheft protection software for devices. TecTotal is also seeing growing demand for smart TV helpsdesk support and multi-device cloud back-up services.

TecTotal covers the expansive Brazilian territory, offering phone and remote access to its services. The company’s field technicians cover some 1,500 towns and cities within Brazil. In terms of future growth opportunities, TecTotal is focused on driving new and extended partnerships with Brazilian retailers and the company is also eyeing regional expansion in 2016.

Oliveira added: “TecTotal is a pioneer and leader in helpdesk services for the digital world. We have agreements in place with four of the top six retailers in Brazil – including Carrefour and Walmart Grupo GPA. Research of our client base and customer surveys indicate that our service quality is a clear differential in the market.”

TecTotal works closely with partners to customise its business model to suit their needs and offers highly competitive margins, coupled with lean and simple business processes. TecTotal continues to update its service offering and train its staff to reflect the fast-paced development of mobility trends in Brazil.

“Our business model is 95% business-to-business-to-consumer (B2B2C) oriented,” added Oliveira. “This shows how important our alignment with retail, telecoms and ISP partners is to the business.”

TecTotal is a joint venture of Grupo Telefônica (VIVO), Intel Capital and IdeiasNet.


DISTREE Brazil & Latin America 2014

The 4th annual DISTREE Brazil & Latin America takes place from October 22nd to 24th in Salvador, Brazil. DISTREE Events expanded into the Latin American market in 2011, driven by demand from ICT and consumer electronics (CE) vendors for a regional channel development platform. DISTREE Brazil & Latin America offers easy access to major buyers from across this vast region in one place at one time. www.distree-latam.com

DISTREE Brazil & Latin America offers vendors a powerful and cost-effective platform to meet senior executives from major distributors and retailers from across this vast continent, accelerating channel development for all attendees. Follow DISTREE Brazil & Latin America updates on Twitter.

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January, 2021

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