Epson showcases kit to Saudi partners

by Stuart Wilson, Thursday 24 April 2008

Khalil El Dalu, general manager at Epson Middle East

Epson has showcased its latest business solutions to Saudi Arabian partners at a seminar at the Marriott Hotel in Riyadh. The business seminar, which coincided with trade show Gitex Saudi Arabia, covered a variety of products including scanners, printers and projectors.

“KSA has been a great source of strength for the Epson brand as we have received a very high demand for our portfolio of products from the Saudi market,” said Khalil El Dalu, general manager at Epson Middle East. “This seminar has been part of several activities we have been organising to show our commitment to our customers in the Kingdom and to express our appreciation for their continued patronage to our products.”

“The Business Seminar 2008 also aimed to help our channel partners better understand Epson’s wide range of business-oriented product offerings. Participants were provided technical and practical advice that enabled them to maximise sales opportunities, and allowed them to fully understand and appreciate the distinct features that make Epson a cut above the rest,” added El Dalu.

Epson’s participation at Gitex Saudi Arabia was in collaboration with its value-added distributor Samir and Saudisoft.

“Epson continues to invest aggressively in the Middle East, with a particular focus on the Saudi market, which offers substantial growth potential for Epson’s product lines. Educational, governmental, healthcare and various small and medium businesses have consistently continued to showcase increasing demands for Epson printers, scanners and projectors. In view of this, we have created parallel initiatives such as seminars and road shows to deliver greater product value to our clients,” concluded El Dalu.